Grasp Names Ex-Pleo VP Fredric Ghatan as New Chief Product Officer

Swedish AI startup Grasp has named Fredric Ghatan as its new Chief Product Officer. The former Pleo VP of Product will now steer the company’s product and strategy teams. His arrival comes as Grasp reports a fourfold increase in annual revenue since 2025. Ghatan joins Grasp after leading product growth at Pleo and earlier at Volvo Cars. His background includes scaling operations, expanding teams, and refining product-market fit. CEO Richard Karlsson welcomed the appointment, calling it a key step for the company’s next phase.

Grasp’s AI-powered agent system automates complex financial tasks for large enterprises. The technology cuts down on manual work by generating spreadsheets and PowerPoint presentations without human input. Clients include all Big Four consulting firms, alongside nearly 250 businesses across 30 countries.

The company now aims to match its rapid scaling with sharper product focus. Ghatan will guide efforts to align development with both technical advances and customer demands. His role will help enterprises maximise the value of Grasp’s automation tools. With Ghatan on board, Grasp looks to strengthen its position in enterprise AI automation. The startup’s revenue growth and expanding client base suggest rising demand for its solutions. His leadership will shape how the product evolves to meet market needs.